Creating personas and customer journeys for a new online skincare brand
End-to-end experience & service design
A few highlights of how I help teams design better experiences — strategically, collaboratively, and grounded in real user insight.
These projects range from early-stage startups to global companies, across varying UX maturity levels and product life cycles.
Curious how this could apply to your team?
Curious what this looks like in practice?
Customer research and testing for a new digital insurance experience
Targeted support for key phases
Curious how we could work together
Every project is different — let’s explore about what would make sense for yours.
Let’s connect?
Whether you just want to say hi, need someone to jump into a specific phase, or are thinking about a bigger project — feel free to reach out.
I’ll get back to you soon.